Social Intelligence Industry News: Brandwatch Hosting Now You Know Conference, May 9-11, Chicago

If you’re in the social intelligence industry you hopefully already know that Brandwatch is hosting its first ever Now You Know User Conference, next month, May 9-11, in Chicago.

Having hosted over a dozen Masterclasses across the globe, we’ve decided to evolve our events to the next level. We’ve created the first event of its kind; the seminal gathering of the most exciting minds in social intelligence. The Now You Know conference is a forum for leaders in our space to collaborate on best practices, share knowledge and understand how to address their challenges.

Here’s where I try and describe why it’s so monumental for our industry. Now You Know will be held across two tracks over two days. We’ve taken the incredibly successful hands-on events our users love and revolutionized them, offering two packed days of practical workshops and talks in the Masterclass Track.

Running alongside it will be the Strategist Track, seeing VIPs from the world’s most successful companies sharing knowledge you and your contemporaries need and value most to make strategic business decisions using social data.

And here’s the most exciting bit. We’ve got speakers and panelists from the world’s biggest brands and agencies, including Johnson & Johnson, the UN Foundation, Dell, Bank of America – every sector is represented by an expert. Keynotes from Brian Solis, web psychologist Nathalie Nahai, and Genevieve Hoffman and Ian Ardouin from the Office for Creative Research will discuss how analytics is changing the business landscape.

Unilever, Wells Fargo and Spredfast will discuss social intelligence at scale. Experts in Data Science will debate where machine learning, AI and VR is heading. Weber Shandwick, Ketchum and Fleishman Hillard will host an agency super-panel.

You can see why we’re excited about it.

As founding members of the Big Boulder Initiative (BBI), we’d like to invite BBI members to register to attend Now You Know with a ticket discount of 50% off. Please contact mike@bbi.org for the discount code. If you’re not a member and still want to go, you can book now!

Also join us for networking events, and enjoy a discounted rate of $229/night at Hilton Chicago, located half a block from the event venue. This rate is valid only for May 9th-11th.

We hope to see you there!

@willmcinnes

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